If you’re a new event planning business owner without a roster of clients, chances are you do not have a lot of funds to put towards marketing your business. The great thing about marketing is that there are many free or low-cost options that you can still utilize to brings Read more…
Many new entrepreneurs undercharge for their services when they first start their businesses. The idea that you might scare a customer away often leads to undervaluing your services and as a result undercharging for what it’s worth. The key to eliminating this problem in your event planning business is being confident Read more…
As a consumer, you would rarely purchase a product or service without knowing the total cost. Think about when you go grocery shopping for example. At the supermarket, each item is priced individually and you can generally estimate your total bill. This is true for the majority of your bills Read more…
In recognition of International Woman’s Day, I’m sharing 5 female event planners on Instagram who you should be following today! These are some of my favorite event and wedding planners on social media this year. 1. Mindy Weiss Instagram: https://www.instagram.com/mindyweiss Based out of Beverly Hills, Mindy Weiss is a full-service Read more…
Continuing with the website theme for this month, I’m sharing 3 tips for making it easier for customers to buy from your website. Whether you’re an event planner looking to get booked or an event supplier looking to sell or rent your items, it is important to have a “purchase ready” website. Read more…
As you gear up to take your event planning business into 2018, I would like to review some old favorites on the blog. This is usually the time of year when we review our life and business goals and make changes. Before you can implement any new changes as an event Read more…