Lead Generation Lab
for Wedding Pros

A Training for Wedding Pros who are Struggling to Find Clients

It's time to stop Googling for advice hoping you'll find leads. If you're ready to send a message like this ??, keep scrolling...

Is your answer "YES" to any of these?

  • Are you tired of posting in Facebook groups looking for advice on how to find clients?
  • Maybe everyone told you Instagram was the place to find clients, so you opened an account and you're posting, researching hashtags and still... no clients?
  • Are you checking out your competitor's Instagram account and they keep posting wedding after wedding, and you're now thinking, "where are they finding these clients?!"
  • Or are you watching other successful business owners and trying to mimic their strategy?
  • Did you have big plans to quit your day job and run your business full-time (#nomore9to5), but at this rate you can't even afford to pay for ​a web designer?

Introducing The Lead Generation Lab

You are an Amazing Wedding Planner!
You Just Need to Learn How to Market your Business

If you're frustrated, overwhelmed and struggling to get booked after months of trying on your own, the Lead Generation Lab is for you. 

The Lead Generation Lab is the #1 Online Marketing Program for Wedding Planners, designed to help you learn the best online marketing strategies for your business without guessing what works and what doesn't.

You have an amazing gift and it's time you learned how to market it. Confusion about what to do and which platform is the best should not be a part of your marketing strategy. This program gives you all the best marketing tactics for Wedding Pros and a plan for executing them. You'll learn exactly how to find clients willing to pay the price you're asking and begging to work with you.

Here’s What You’ll Get When You Join

The Workshop is an online marketing training for wedding pros. You will have lifetime access to self-paced training, along with tools and templates valued at over $5000.

On-Demand Training Videos

You will have 24/7 access to the training videos outlining all the best marketing strategies for Wedding Planners and how to implement them in your business.

Access to all Templates & Worksheets

The training includes worksheets & templates to help you implement everything you learn. You will also have access to templates from our Template Shop.

Private Workshop Chat

To provide a place to ask questions and get support, you will have access to a private chat within the workshop to get as much support as you need.

Lifetime Access to Workshop Content

Join the training once and get lifetimes access to the content, so you can learn at your own pace, and come back to review the content again and again.

But don't just take my word for it...

Kemi Keye-Olaolu

Event Planner

I've Never Been So Excited to Write a Review!

My session with Jody was over packed with great advice and a careful dissection of what my business strategies currently are, and what I can improve on for better results. Jody, thank you for the wealth of knowledge, experience and resources you were so generous to share with me.

Kaann Howden

Event Designer

Within Weeks I was able to Land not 1 but 3 Jobs!

Hands down the best coach I have ever had the pleasure of working with. Jody-Ann is knowledgeable, professional and provided me with actionable steps to ensure my business was marketed to my ideal client. Within weeks of working with her I was able to land not 1 but 3 jobs and when the Pandemic hit, she was there to assist with the expansion of my business. I would highly recommend Jody-Ann, you won't be disappointed!

Bonnie Hawthorne

Wedding Planner

I had the "Pretty" in place, but not the Processes

I've accomplished so much this year. The number of inquiries I'm receiving is phenomenal and I would never have done it without Jody's guidance. I thank Jody a million times over.

The Curriculum

Here are all the topics that will be covered in the online training.


Finding your Dream Client

Think of this as your business foundation. We will get clear on who you serve and who you would like to work with. The reality is not every client is for you, and the best way to avoid ghosting clients, discounting and pricing negotiations, is to understand who you serve.


Creating Content that Sells

Here we look at the ingredients for your "Marketing Pie" and the biggest one is your content. We explore the type of content that your clients are searching for and how to create content that gives them exactly what they need. From your website to social media.


Generating Leads on Auto-Pilot

Once your content is clear it is time to set up your lead machines. These are the items that helps to bring clients to your online door over and over again. You will never have to wonder where or how to find a lead again.


Let's Put a Ring on It

Now that you have leads coming in to your business, it's time to lock them down. No marketing strategy would be complete without sales and bookings. This covers all the best strategies for converting leads into bookings.

I'm Jody-Ann Rowe and I'm obsessed with Marketing.

I'm an Online Marketing Expert & 15+ year event planning veteran. You might cringe when I say this but I started my business from the couch in my condo, and moved from planning events for $0 (yes for free!), to planning 5 and 6-figure corporate events. 

After years of running my own business, I now help event planners like you generate quality leads online, so they can make a living doing what they love, without feeling overwhelmed by their marketing.

I'm Jamaican-born, Canadian-packaged and you'll get to hear my fun accent when you join the course ?. But in all seriousness, I'm also an avid YouTuber and I currently operate the #1 YouTube channel offering marketing tips for Event Planners. 

As I said earlier... I love marketing. 

Here’s what people are saying about Jody-Ann

Clients say it all...

Kelly Spear Gibson

Event Planner

Throwback to high school...

I feel like when I was in High school and my teacher gave me back my paper with red ink all over it! Just kidding - in all seriousness, Jody-Ann was so helpful. I’m so thankful for the tips and advice!!!! Everything she said made perfect sense!!!

Marquette James

Event Planner

Very easy to work with!

I worked with Jody-Ann on my Facebook ads, not only was she easy to work with but the ad wording was catchy and creative - It received a ton of hits! I am now working with some of those clients to secure their venues. I would highly recommend Jody-Ann. 

Karell Cotterell


My Revenue from Instagram DOUBLED

I've worked with Jody-Ann on multiple projects for my business and she always delivers. The biggest impact I've had was when she provided a social media audit and strategy plan. My revenue from Instagram DOUBLED after implementing all the changes she suggested.

Let this be the year you Level-Up

If you're frustrated, overwhelmed and struggling to get booked after months of trying on your own, the Lead Generation Lab is for you. 

I started my first business at 18 with a hope and a prayer and it tanked like the titanic. I didn't know how to market, I didn't invest in the business and I tried to learn everything on my own without any support. Yea, I had a lot to learn...

It took a lot of trial and error to get my event planning business from making $0 to booking 5 and 6 figure events. 

Marketing a business when no one knows who you are, is HARD. You feel like you're in an ocean screaming for clients to hear you, but no one is listening. You post on Instagram, pay for Facebook Ads, you even list your business on TheKnot, then you wait, and still, nothing.

If you're looking for a marketing lifeboat, you're in the right place.

The Lead Generation Lab is a comprehensive training designed to help wedding planners and designers gain clarity in their business and leave with an action plan for finding clients with ease. 

At the end of the training you'll have the exact system needed to grow your business, build your client list, book more clients and create a profitable business. 

Lead Generation Lab



  • Lifetime Course Access
  • Access to All Modules
  • Private Chat for Questions

The workshop is currently waitlisted.

100% Satisfaction Guaranteed

Frequently Asked Questions

Who can I contact if I have questions?

When does the training start?

I'm a Party Planner, will this work for me?

Do you guarantee I'll book clients?

Do you offer discounts?

How many spots are available?

Book solid workshop



  • Lifetime Course Access
  • Access to All Modules
  • Private Chat for Questions

A note from Jody-Ann

I know what it feels like to start a business filled with hope and dreams, and then be faced with the reality that it's not as easy as I thought it would be. 

I've hustled, been scared, stressed out, and ready to throw in the towel. 

Let me show you exactly how to move your business from an expensive hobby to a profitable business. 

I cannot wait to work with you!



The Lead Generation Lab

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