How do you choose the best lawyer for your event planning business? Starting a business comes with many risks and as a responsible business owner, it is your duty to seek legal advice before you need it. In this post, I’m sharing the best way to determine what you need Read more…
Naming your wedding planning business can be an exciting process. A business name should be memorable, clear, and interesting. You might not need to reinvent the wheel, but you do need to select a name that tells people what you do. Here are a few exercises to help you get Read more…
Let me ask you a few questions about charging: Do you ever wonder how much to charge clients for your event planning service? Have you ever felt like you might be charging more/less per hour to plan an event? How often do you say “yes” to working with a low Read more…
Emails are so common that we often underestimate the power of this everyday communication tool. If you are an Event Planner with an online presence, it goes without saying that you should have an email list and an opt-in or lead magnet on your website. The purpose of this to Read more…
If you’re a new event planning business owner without a roster of clients, chances are you do not have a lot of funds to put towards marketing your business. The great thing about marketing is that there are many free or low-cost options that you can still utilize to brings Read more…
Many new entrepreneurs undercharge for their services when they first start their businesses. The idea that you might scare a customer away often leads to undervaluing your services and as a result undercharging for what it’s worth. The key to eliminating this problem in your event planning business is being confident Read more…