One of the best ways to get more clients through the door is collaboration with other businesses that share your target audience. Partnering with other businesses within the event planning industry can double your business revenue when done correctly. But what does that process look like? I’m sharing 3 strategies Read more…
Wedding shows can provide a lot of exposure for your event planning business, but marking sales at wedding shows is not always easy. In the video below I’m sharing 6 tips for winning at the wedding show game and booking more clients. To help you increase your business visibility, download a Read more…
Yelp combines traditional business listings in a directory like Yellow Pages with social elements. Customers can leave feedback on their experiences with that business which does two things. It informs future customers of what they might expect and it keeps standards high or forces an improvement of those standards to Read more…
SEO (Search Engine Optimization) is the process of getting free, organic traffic to your event planning website. There are a number of ways to improve your website SEO to get more customers to your website and today I’ll be sharing 3 that you can implement right away. 1. Research your keywords Read more…
One of the most common complaints I hear from new event planners is around client relations. Being new to the industry they try to work with any client who will hire them. This is great for bringing revenue into your business but often lead to stories that nightmares are made Read more…
It’s a New Year and if you’re like most of the population you’ve already been thinking about setting goals and milestones for your business. Maybe you didn’t book as many clients as you expected in the previous year. Or you didn’t bring in the income you expect from your business. Read more…