Aisle Planner CRM: 5 Ways to Book More Weddings

If you’re a wedding planner looking for a CRM that actually feels like it was built for weddings, Aisle Planner might be exactly what you need.

In this review, I’ll break down what Aisle Planner does, how it helps you get organized, and most importantly, how it can help you generate more leads and book more clients. As someone who’s tested tools like HoneyBook, Dubsado, and Basecamp, I can say Aisle Planner stands out for wedding pros.

Whether you’re just starting or scaling your business, this tool can help you simplify your backend and impress clients from first inquiry to final walk down the aisle.

Want to skip ahead and test it yourself? Try Aisle Planner free for 30 days here and use my link for 25% off your first 3 months.

The “Secret” of Aisle Planner

Aisle Planner is one of the best business management tools on the market for wedding planners. I know because I’ve tested A LOT of them. From Honeybook to Dubsado, you name it, I’ve tried it.

With features such as:

• Collecting potential clients’ information
• Preparing and sending quotes/contracts
• Billing customers
• Creating your to-do lists
• Sharing your timeline with clients through the client portal

Aisle Planner is a project management tool customized for wedding planners.

The Benefits of a CRM

Having a CRM for your business will not only save you time but also help you streamline your client workflow. If you’ve ever copied and pasted the same email for the tenth time or dug through your Google Drive for a pricing guide, you need automation.

Aisle Planner lets you create templates, schedule communications, and keep every lead organized in one place.

Want help setting up your CRM workflows? Grab my free onboarding email templates for client communication that books.

How Aisle Planner Can Help You Book More Clients

Aisle Planner recently added a vendor marketplace, meaning potential clients can now find you inside the platform, no additional ad budget needed.

This is what marketers call permission-based marketing (vs. interruption-based ads), and it often leads to higher conversions and warmer leads.

When you’re listed in a marketplace where couples are actively searching for services like yours, your chances of being booked go up significantly, especially if your profile is optimized.

5 Ways Aisle Planner’s Marketplace Can Help You Book More Clients

1. Show off your Portfolio

Your Aisle Planner profile allows you to showcase your best work front and center. Upload high-quality images from past events to give potential clients a taste of your style and professionalism. Use descriptive captions and tag relevant services to increase visibility. First impressions matter—make sure yours spark interest.

2. Share your Design Inspiration

If you’ve created mood boards or inspiration galleries inside Aisle Planner, those can be featured on your profile. This gives clients a peek into your creative process, helping them feel confident that you “get” their vision. It’s like sharing your Pinterest board—only better, because it’s tied to a full-service planning experience.

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3. Streamline Lead Management

When a client inquires through the Aisle Planner marketplace, they’re added directly to your lead management dashboard. From there, you can send proposals, schedule calls, and move them through your booking pipeline—all within the platform. Less friction means faster bookings.

4. Access Built-In Analytics

You can’t improve what you don’t measure. Aisle Planner offers analytics so you can see how many people are viewing, saving, and clicking through your listing. Use this data to test your photos, tweak your copy, and increase conversion rates over time.

How to Access Your Listing’s Analytics

You can access your analytics within your listing manager. To get there, click on Listing in the main menu of your Planner Dashboard and then on the Analytics option.

5. Add Social Proof with Reviews

Client testimonials build trust faster than any ad ever could. Aisle Planner allows you to add reviews from previous clients and collaborators, which can heavily influence someone’s decision to reach out. Don’t skip this step—ask for reviews after each event and display them proudly on your profile.

There’s no denying the power of social proof. Studies show nearly 70 percent of online consumers look at a product review prior to making a purchase.

Conclusion: Aisle Planner CRM

If you’re looking for a CRM that doubles as a lead generation tool, Aisle Planner delivers. From project management to marketplace visibility, it’s designed to help wedding planners (and other event professionals) get organized and get booked.

You can set up your listing anytime and start marketing your business for free.

If you’ve never tried Aisle Planner, why not give it a shot? CLICK HERE to try Aisle Planner free for 30 days and if you LOVE IT like I do and decide to sign up you’ll also receive 25% off your first 3 months. 

Want to compare Aisle Planner with other tools? Check out:

• HoneyBook Review
• Dubsado Review