How to Price your Event Planning Services Workbook & Guide

Stop Guessing Your Rates and Start Charging What You're Worth
Imagine if…
✅ You knew exactly how to calculate your rates confidently
✅ You had a simple formula to price your services profitably
✅ You could explain your pricing clearly without second-guessing
✅ You only attracted clients who truly value your expertise
Most event planners start out pricing based on fear, looking at what others charge, guessing what clients will pay, and hoping it’s enough to stay competitive.
The result? Long hours, discounted prices, stressful clients, and a business that doesn’t feel sustainable.
But, it doesn’t have to be this way...


How to Price Your Event Planning Services eBook Will Help You...
To calculate your hourly rate (even if you’ve never done it before)
Learn how to package and price your services
Choose the right pricing model for your business
Avoid pricing mistakes and handle objections with ease
The eBook & Guide is perfect for...
✨ Event Planners who are just starting their business
✨ Wedding Planners ready to raise their rates with confidence
✨ Party Planners who want to stop undercharging and work with better clients
Get instant access to How to Price Your Event Planning Services now!
This isn’t just theory, it’s a practical workbook with actionable steps. By the end of the eBook, you’ll:
✅ Know your baseline rates (no more guessing!)
✅ Have packages you can confidently present to clients
✅ Understand how to price your services to reflect your value
✅ Finally feel confident saying your rates out loud

What Our Event Planners Are Saying:

Great Pricing Tools & Tips
As a new freelancing event planner, this book really helped me in deciding a reasonable price point for my services. I didn't want to overcharge my clients or short-change myself. Using the tools and tips from this book really helped me to narrow down a sweet spot. 10/10 would recommend!
KayCee

Where Have You Been All My Life?
This book is a godsend. I found it incredibly useful in streamlining my event planning business. And you will too, whether you’re a veteran or a novice. It is filled with a wealth of information that can only help to improve your business.
dainty A
Ready to Confidently Charge What You’re Worth?
You don’t have to guess your prices or compare yourself to every other planner in your area. This guide will give you clarity, confidence, and a pricing structure that works.
Get instant access to the eBook & Included Worksheets now!
You started your planning business to create amazing events, not to stress over pricing. But the truth is, how you price your services shapes the clients you attract and the income you earn.
No more wondering if you’re charging too much or too little.
No more awkward conversations when clients ask for discounts.
No more burnout from undercharging and overdelivering.
You deserve to get paid for the expertise and peace of mind you bring to every event.

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Frequently Asked Questions
This guide is designed for event planners, wedding planners, and party planners who want to confidently price their services, create profitable packages, and attract clients who value their work. Whether you’re just starting or ready to raise your rates, it will help you take the guesswork out of pricing.
Not at all! This guide works whether you’re brand new to planning or have been in business for years. It’s designed to help you rethink your pricing and create a structure that makes sense for your time, expenses, and expertise.
It’s an instant digital download, so you can start using it right away. You’ll receive a PDF you can read on your computer, tablet, or phone, or print if you like to write directly on worksheets.
Absolutely. This guide will give you the clarity and confidence to increase your rates while showing your clients the value behind your pricing.
Yes! The guide walks you through multiple pricing models, including packages, hourly, and percentage-based pricing, so you can choose what works best for your business.
You can always reach out! Just email jody@eventcertificate.com, and I’ll be happy to point you in the right direction.
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