Yelp combines traditional business listings in a directory like Yellow Pages with social elements. Customers can leave feedback on their experiences with that business which does two things. It informs future customers of what they might expect and it keeps standards high or forces an improvement of those standards to prevent negative feedback. Yelp enables […]
SEO (Search Engine Optimization) is the process of getting free, organic traffic to your event planning website. There are a number of ways to improve your website SEO to get more customers to your website and today I’ll be sharing 3 that you can implement right away. 1. Research your keywords for SEO Setting up your
One of the most common complaints I hear from new event planners is around client relations. Being new to the industry they try to work with any client who will hire them. This is great for bringing revenue into your business but often lead to stories that nightmares are made of. This is why I
It’s a New Year and if you’re like most of the population you’ve already been thinking about setting goals and milestones for your business. Maybe you didn’t book as many clients as you expected in the previous year. Or you didn’t bring in the income you expect from your business. Whatever the reason, i’ll be
A simple exercise for setting goals & milestones Read More »
Building a business as a solopreneur is not easy. It means you are responsible for every aspect of your business from design, to finance to customer service. This can become extremely overwhelming, especially if you’re building your event planning business while working a 9-5 job. That’s why I’m sharing 5 business building tools that will
5 business building tools that will save you time/money Read More »
Thinking about starting an event planning business? Not sure if this is the path for you or where to start? Then Startup Saturday is for you.
