Shave Years off your
Event Planning Training


Join hundreds of new event professionals in this comprehensive course designed to guide you through the process of planning successful events and building your dream business.




Does this sound like you?

You love planning events and have always wanted to be an Event Planner,
But are you stuck on how to get started?

What kind of courses do you need?
Will you make any money?
How do you find event planning clients? 
How do you price your services?

I've got the answers, but first I have another question for you:

WHERE DO YOU WANT TO GO?

If you want to transform your life, building a successful event planning business is key.
You will need passion, persistence, and most importantly a guide from beginning to end. 

Wouldn't it be amazing to know...

You could take your passion for planning weddings and themed parties to the next level with the exact plan you need to become a successful Event Planner?

If you're struggling to get your event planning business and profession off the ground, chances are knowing WHAT you want isn't the problem - it's knowing HOW to do it.

THE PROGRAM

I have strategically crafted this program to help you implement real-life strategies and simple systems to become an Event Planner with ease. 

More importantly, you’ll have a meticulous, step-by-step plan to getting started.

The End Result:
You will be ready to start planning events and profit from your newly acquired skills and expertise for the rest of your life.

So What's Holding You Back?

  • You're afraid of failure
  • You feel like people might not take you seriously
  • Not everyone around you is supportive
  • You need some help and guidance

Starting a new journey can be incredibly scary and overwhelming.  

It's easy to get lost trying to figure out what works and what doesn't. You need a guide. Someone with experience to show you the way. I can show you how to become a successful event planner — the right way.

AS AN EVENT U MEMBER YOU WILL:

Get access to 7 Modules of video content, Downloadable Action Worksheets, Checklists and Cheatsheets, Lifetime Access to the course, as well as Unlimited Office Hours through our private Facebook group. 

1

MODULE

THE EVENT PLANNING ROADMAP

In this module you will gain an overview of the skills needed to plan successful events. You will be provided with:

  • A guidebook of common industry terms and language to use with your clients
  • Learn why I teach "event planning" and not just "wedding planning"
  • Most importantly you will be introduced to the 5-Phase Approach to planning events that guarantees success in any event that you plan
2

MODULE

CRAFTING YOUR EVENT PROFESSION

Being an event planner is great, but where do you find clients? How do you make money? How much do you charge? In this module you'll learn the answer to these questions and more:

  • In-depth pricing development strategies taking you step-by-step through the process of setting your prices
  • How to charge premium prices and not undervalue your services
  • How to find clients, particularly of the high-end variety
  • Tips on crafting a brand that sells (web presence, social media, communications)
3

MODULE

DEVELOPING AN EVENT

In this module you will learn how to work with clients at the inception of an event. You will be provided with key tools that will allow you to:

  • Create a welcome package and contracts for your clients
  • Work with clients to create event goals and objectives
  • Set measurable goals to successfully plan and execute your events with ease
  • Identify your client persona to craft memorable events that tells their story
4

MODULE

EVENT EXECUTION & UNLOCKING YOUR CREATIVE DESIGNS

The part of event planning that you will most recognize, in this module you will be introduced to event planning timelines, design strategies and the most common event planning tools and templates to plan an event:

  • The best way to create an event budget
  • How to select venues and source event suppliers
  • Developing event themes and wow factors
  • Identifying and mitigating risk while choosing the best event insurance
  • Getting Media attention and PR
5

MODULE

GOAL ACHIEVEMENT & FINAL CLIENT MEETING

In this module you will learn the steps required to compare your event goals with the outcome:

  • Become familiar with tools for measuring success
  • Wrap-up outstanding invoices and bills
  • Obtain client feedback and stimulate referrals
6

MODULE

LESSONS LEARNED

In this module you will look at what worked and what didn't to provide you with tips on how to improve future events:

  • Event Evaluation
  • Post-mordem Analysis
7

MODULE

THE CASE STUDY

In this module you will be provided with an opportunity to apply everything you have learned. This case study provides a practical review of the course content and activities used in developing an event. You will be provided with a case study workbook (what I like to call Adult Homework) to complete at your own pace for submission at the end of the course. I will review each workbook and provide personal feedback on your responses. 

Adult homework at it's best!

You will also have access to:

EXCLUSIVE BONUSES & LIFETIME COURSE ACCESS

CERTIFICATE OF COMPLETION

(a $90 value)

certificate of completion Event U

A certificate of completion will be issued at the end of the course. When the course lectures have been completed your certificate of completion will be ready for download. Certificates can be saved as a .pdf or .jpg file so that you can easily share your accomplishment. In addition, certificates can be shared on Facebook, Twitter, and LinkedIn.

THE PRIVATE FACEBOOK GROUP

(a $397/year value)

Facebook group Event U

A rebellious group of ambitious event planners committed to getting their profession started. This is not your usual Facebook group, but a highly focused club of Event-preneurs who share your passion for event planning and are here to support you through every step of your process. 

Leverage the power of this group to:

  • Tap into the collective knowledge, experience, and insight of others sharing your journey
  • Quickly troubleshoot any little (or big) issues in a matter of minutes to promptly find solutions
  • Get an extra set of eyes on every document that you create for your business and clients
  • Crowd-source your business building decisions (from logos to welcome package ideas)
  • Form valuable friendships (and partnerships) that can lead to business opportunities and much more

LIMITED TIME BONUS

CLIENT WELCOME KIT

(a $297 value)

event planning client welcome package

The difference between wooing or shooing a client. I've put together everything you need to help your brand with original marketing content and templates that guide clients through every step of your process. You’ll never worry you’ve missed something because this kit includes everything from checklists, professional tips, tools for up-selling, and subtle ways to impress your ideal client. 

When you present your clients with a detailed Welcome Kit, their minds will be set at ease knowing that you’ve put so much thought into their event. You’ll build instant rapport and immediately get them thinking about working with you again. This kit was designed to make selling easy and effective.

The Welcome Kit includes:

  • Custom welcome letter template
  • Tip sheet for choosing the best event decor
  • Gift suggestions for guests
  • Custom thank you note template
  • Policies and payment information
  • Frequently Asked Questions
  • and much more!

LIMITED TIME BONUS

EMAIL TEMPLATES FOR BOOKING CLIENTS

(a $127 value)

email template event planner book clients

Are clients not getting back to you? Are you getting inquiries but no bookings? Worried about how to book more clients? I've got you covered. In this limited time bonus I will share with you the most effective email templates for following up with your event planning clients. 

I've put together a collection of emails to help you book more clients and convert warm requests for quotes and prices into solid bookings. You will also have the option to download and personalize each email to match your personality and brand. 

THE EVENT PLANNING TEMPLATE BUNDLE

(a $197 value)

A comprehensive package of the most common templates and guides that event planners use. Developed from years of working in the industry creating and editing each template to meet clients needs, daily processes and changes in technology.

You'll be equipped with:

  • Event budget template
  • Event planning timeline & checklist
  • Risk assessment template & guide
  • Sample sponsorship package
  • Event box supply checklist
  • and more!

INDUSTRY SOFTWARE & TOOLS GUIDE

(a $89 value)

An exclusive PDF guide to the best known resources in the event industry. You will have access to insight, research and information on event planning tech apps, software and marketing tools recommended by top event planners. You will launch your business knowing you are equipped with the most up-to-date and relevant tools to effectively manage your client's most important and memorable events.

online event planning course review

30 DAY MONEY BACK GUARANTEE


I've done everything in my power to make sure that this is the simplest foundation event planning course available.

That’s why I’m giving you a FULL 30 DAYS to go through the program, follow the simple step-by-step plan, work through any obstacles in the Facebook group and realize for yourself just how amazing it feels to start planning events confidently knowing you are equipped with the tools to do so. 

I want you to be satisfied. If for whatever reason you are unhappy with this course, please contact me directly to request a refund. I am here to help.

TOTAL VALUE $1392

Jody-Ann Rowe

Founder & CEO
The Event Certificate

I was exactly where you are now, so i get it. When I started out I planned events for friends and family making no money. I was passionate about planning events and organizing parties, but I didn't know how to turn my passion into profit or anything about running a business. I thought it would be too expensive to operate a business, that I lacked the skills to be a business owner and that I might actually not be successful! Then I realised something that you might not know yet:


There's never a perfect time to start your event planning business.

So I hustled. 

I worked my butt off to climb the corporate ladder from a Receptionist to Event Coordinator. But I didn't stop there, I wanted to achieve a lifestyle that felt right, where I could take luxury vacations and have more control over my income. I became a midnight hustler

I worked my full-time job in the day, then volunteered in the evenings and on weekends planning events for my local hospital and community organizations. I made a commitment to myself to never stop trying. A year later I was planning events for PAYING clients through my event planning company that I had started on the side, making enough income to support myself AND my family. 

I now plan events for major universities, political figures and other corporate clients and teach event planning to new event-preneurs.

In addition to my professional experience and on the job learning over the years, I also possess a degree in Economics, a post-graduate certificate in Event Management and a Masters degree in Education.

I decided to package everything I've learned over the past 10 years on how to get started as an Event Planner into a signature program and Event U: The Ultimate Guide to Successful Event Planning was born. I created it to provide YOU with a shortcut to the steps that will get you the best results.


EVENT U: THE PERFECT GUIDE TO SUCCESSFUL EVENT PLANNING IS PERFECT FOR YOU IF...


If you find yourself nodding along with any of the following, then you are in a perfect position to enroll in EVENT U.

  • ​You have no event planning education and are trying to figure out where to start
  • You are tired of Googling for advice and wish you had someone you could just ASK
  • You KNOW that becoming an Event Planner is for you
  • You don't mind the extra hand-holding and step-by-step instructions of this course
  • You are ready to roll up your sleeves and do the work
  • You enjoy the idea of engaging with a passionate group of like-minded event planners
  • You are looking to generate more income and freedom in your life but keep getting sidetracked

So if any of the above resonates, then I can’t wait to welcome you to EVENT U and reward your commitment to improving yourself with everything I know.

YOUR QUESTIONS ANSWERED

Is this program for beginners or established event planners?

I'm not sure I can afford this right now

I'm not sure if now is a good time for me

How long will it take to complete the course?

For More Awesome News You Can Follow us on: